中美商务谈判中思维方式差异及应对策略_英语论文.doc

资料分类:英语论文 上传会员:白鲸 更新时间:2017-11-15
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Abstract: The success of international business negotiations is the prerequisite for an enterprise to obtain the competitiveness in the international market. However, people from different cultural backgrounds often encounter obstacles in negotiations on account of various factors, and way of thinking is one of them. Understanding the differences between Chinese and Western traditional way of thinking can help business negotiators to win the initiative in negotiations. On the basis of previous studies, this paper summarizes the main differences between Chinese and American ways of thinking and analyzes the causes from the aspects of history and society. Meanwhile, for the American specific negotiation styles and tactics, it will discuss how to develop the applicable strategies. The aim of this paper is to get a clear picture of the differences between Chinese and American ways of thinking including their impacts on negotiations which is expected to help us develop effective strategies to guarantee successful international business negotiations.

Key words: way of thinking; causes; strategies

 

CONTENTS

Abstract

摘要

1. Introduction.1

2. Literature Review1

3.Differences Between Chinese and American Ways of Thinking in Sino-US   Business negotiations.3

3.1 Synthetic Thinking VS Analytical Thinking 

3.2 Subjective Thinking VS Objective Thinking

3.3 Spiral Thinking VS Linear Thinking

4.Causes of Differences Between Chinese and American Ways of Thinking 5

4.1 Historical Reasons

4.1.1. Historical Revolutions

4.1.2. Religion and Philosophic Concept 

4.2 Social Reasons

4.2.1. Agricultural Civilization VS Industrial Civilization

4.2.2. Economic and Political system 

5.American Negotiation Styles and Countermeasures .8

5.1 The American Negotiation Styles

5.1.1. Pragmatic and Efficient

5.1.2. Contract-valued and Individualistic 

5.1.3. Frank and Confident

5.2 Strategies of Business Negotiation

5.2.1. Attitudinal Strategies 

5.2.2. Situational Strategies 

6.Conclusion11

Bibliography.13

Acknowledgments14

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上传会员 白鲸 对本文的描述:本文会在继承总结其他学者有关思维方式差异研究的基础上,归纳中美两国思维方式差异的主要方面,从历史,社会等方面剖析产生这些差异的原因。同时,针对美国独特的谈判风格和......
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